Mercury Introduces Upscale Trim Level, Names It So It Sounds Vaguely Like A Russian Mail Order Bride

Or at the very least, a guide association based in Vermont.

I mean seriously, VOGA? That's what they came up with? Why is it that the most stupid ideas are the ones that consistently get chosen or are successful (relatively speaking) in life? Case in point- the other day I'm watching an informercial advertising some sort of weight loss belt that apparently vibrates in order to disintegrate fat cells. Yes, you read that right. And the scary thing is, I'm sure the thing has buyers for it.

What does this have to do with VOGA? I have no idea.

Source: Detroit News