Showing posts with label Avenger. Show all posts
Showing posts with label Avenger. Show all posts

1 October 2007

Someone Needs To Take Dodge Out To The Woodshed (MF Drives The Dodge Avenger)


My personal opinion on reviewing cars and judging their worthiness has always been that one has to view things in relative terms. For example, the interior trim in my Nissan Altima is quite nice for a midsize mainstream sedan, but would be very much out of place in a luxury vehicle- but because it IS a midsize mainstream sedan, it gets top marks. And for an opposite example, the interior in a Cadillac STS is amazing for an entry level luxury car, but not so much for a top of the range luxury car. Stuff like that.

So it's been interesting (to me at least) to gauge my own reactions to recent Chrysler products. Take for example the Dodge Nitro, the Jeep Patriot and the Jeep Compass (no really, take them)- they all have more or less the exact same interior, but to me, the only interior of the threesome that matches the intent of the vehicle is the Jeep Patriot- because the Rubbermaid hard plastic stuff screams utility to me- and the Patriot seems better suited to that than the overstyled overcompensating Nitro and the girly Compass.

A more relevant comparison for the purposes of this review would be the Chrysler Sebring vs. the Dodge Avenger. Basically the same car. Basically following the same old crappy marketing efforts that I thought had been eradicated from Detroit many moons ago. The Sebring? More feminine 'classy' styling, and a more 'upscale' interior. The Avenger? More butch 'aggressive' styling, and a, umm, less 'upscale' interior. It's actually somewhat amusing to see Chrysler pigeon-holing their buyers like this, but I digress.

What I'm actually trying to say is- the Dodge Avenger is less of an affront to the car buying public than the Chrysler Sebring, but not by much.

Where to begin? Well, first, the model I drove was a rental car special- a 4 cylinder equipped automatic SXT with the bare minimum in terms of interior goodies. No U-Connect, no chilled/heated beverage holders, no navi, no MyGig entertainment system, no steering wheel controls. On the outside, I was bedazzled by some of the most brilliantly orange peeled red paint I've ever seen, paired with a set of nice alloy wheels. Of particular hideous note- the designers at Chrysler must have a vendetta against C-pillars, if the C-pillar of the Sebring and the Avenger are any indication. Otherwise, I actually LIKE the exterior shape- yes, it's a mix of Caliber and Charger, but at least it's distinctive in a field which includes the Toyota Camry, Chevy Malibu and Honda Accord.

Inside, we arrive at the issue I hinted at in my Compass/Patriot/Nitro example earlier- materials that are obviously sub-standard in the Sebring become less sub-standard in the Avenger. Don't get me wrong, they still suck, but at least they fit in more with the image of the vehicle. Yes, it's all hard plastic. Yes, it gets uncomfortable at times when your knee rests against the center console or your elbow sits too long on the elbow rest. However, panel gaps are pretty tight, and there wasn't a squeak or a rattle anywhere. So it looks like Fisher-Price, but at least it was built by adults. Seat comfort is non-existent due to flat spongy surfaces. The stereo sounds like crap. The transmission lever is ringed by some of the fakest plastic chrome you'll ever see. But for some reason, it's not as offensive as you might think.

And the drive? Well, it's a mix of good and bad. First the good- the 2.4 liter four banger is, believe it or not- VERY smooth. It's actually a willing partner all the way up to the redline, and it sounds great. The transmission would be better served with another cog, but otherwise, it performs smoothly, although it is hesitant to shift down when more power is needed. And that's about it for the good. The rest is horrific. Spongy brakes? Check. Floaty suspension reminiscent of my dad's old 1985 Buick LeSabre coupe? Check. Incredibly overboosted steering? Yup, you got it. The best thing I can say about the drive is that it's not as bad as a base Buick Allure/LaCrosse. And if that's not damning this vehicle with the faintest praise imaginable, I don't know what is.

In the end, the place where I got my Avenger is also the place where it is best suited- the rental agency. On its own, one can make some arguments that it is a feasible vehicle. If you compare it to ANYTHING other than the Chrysler Sebring, it falls flat. Yes, it has a silky smooth I4, but apart from that, it is severely outgunned by everything in the segment. Even a Kia. I am absolutely floored that the designers at Chrysler and Dodge thought that THESE vehicles would be the ones to compete with the market leaders. Their OWN vehicles from last generation are in many ways better than these rolling piles of crap- seriously- stick this engine in a last gen Sebring, and I'd probably like the resulting vehicle more than these messes. The very fact that these have made it into the hands of the buying public is a testament to just how messed up the American automobile industry (particularly Chrysler) is.

The only way I could recommend this vehicle to someone is if they got it for about 6-7k off of list price. Which with the way Chrysler is going, may be in the cards somewhat soon.

23 June 2007

Beware of the Fleet Queens

Yesterday, I came across some interesting data on fleet sales as a percentage of total sales for each car and truck sold in the US for the first half of the 2007 model year. There were some surprises and some non-surprises in reviewing the list.

Before pointing out some of the more notable items, let's talk about fleet sales. What is a "fleet sale" anyway? Well, auto sales are broken into two main categories: retail sales and fleet sales. Every manufacturer wants high retail sales, because they're not giving volume discounts on the vehicles, retail units are generally better equipped than the ones sold to fleets, and retail sales don't end up at auctions or used car lots for half of their original MSRP with 10,000 miles after only a year. Heavy fleet sales (and thus a large volume of fleet vehicles on the used car market) depress residual values of every one of that model, including ones sold to retail customers , making unhappy retail customers and likely further reducing retail sales.

Fleet sales can also be broken down into a few subcategories: commercial, government, and rental. The daily rental fleet sales are the worst kind, because the cars are driven by hundreds of different people during their time owned by Hertz or Avis, and not necessarily babied by their drivers. They are also quickly sold back to the manufacturer, as opposed to a car sold to a company for use by a sales representative, where he or she would keep the car for three years before turning it in. Also, having a substandard car in your lineup that is a "rental car favorite" is not a good way to turn renters into future buyers, because you're not putting your best foot forward as a manufacturer. For example, imagine if the general public thought that all GM sedans were on par with the Grand Prix, when the reality is that many are better.

The source of my data is http://www.fleet-central.com. Fleet Central is a website for automotive fleet managers and appears to be pretty comprehensive. Fleet percentages given are as a percent of the model's total sales midway through 2007 unless otherwise noted, and include commercial, government, and daily rental sales.

The Non-Surprises
Ford Taurus

Think about the cars you have rented over the past few years. Most likely, they were models such as Chevy Malibu (58.8%) or Impala (53.9%), Ford Taurus (96.5%), Pontiac Grand Prix (77.6%), etc. For this reason, these models are all leaders on this list. Some others on the list are not surprises; the Ford Crown Victoria, a government favorite (thanks to police departments) sold 91.3% of its overall sales to fleets, mostly governmental agencies. The Ford Econoline, a favorite of plumbers and contractors, was 69.2% fleet sales because not many retail buyers need or want the capability and size of a full-size van.

The Surprises
Dodge Avenger

This part is more fun, but it's not necessarily good news. There are some 2008 model vehicles, just introduced in the past few months that are already selling more than half of their production to fleets (and mostly daily rental fleets). Offenders include the Chrysler Sebring (63.5%) and Dodge Avenger (79.4%!!). No wonder Chrysler management is so concerned about those two vehicles and has implemented an immediate improvement program to make them more attractive to people who want to buy the cars, not just catering to people who rent them and don't get to choose.

Other relatively new models with somewhat high fleet percentages include the Kia Optima (52.8%), Dodge Caliber (45.1%), Ford Edge (32.0%), and Chrysler Aspen (31.2%).

The Fleet "Hall of Shame"
Pontiac Grand Prix

The following vehicles sold more than half of their overall sales to fleets; if you would like to buy one of these cars for yourself, you can probably get a great deal on a slightly used one, but you're likely to take a huge depreciation hit if you decide to be in the minority and buy one of these new from the dealer.
  • Chevrolet Express (58.4%)
  • Chevrolet Impala (53.9%)
  • Chevrolet Malibu (58.8%)
  • Chevrolet Uplander (70.9%)
  • Chrysler Sebring (63.5%)
  • Dodge Avenger (79.4%)
  • Dodge Caravan (54.8%)
  • Dodge Charger (56.2%)
  • Chrysler Crossfire (70.6%)
  • Chrysler PT Cruiser (61.8%)
  • Dodge Magnum (60.9%)
  • Ford Econoline (69.2%)
  • Ford Taurus (old version) (96.5%)
  • GMC Savana (50.9%)
  • Kia Optima (52.8%)
  • Mercury Grand Marquis (50.0%)
Study the list above carefully; odds are, next time you visit the rental car counter, they'll hand you the keys to one of the models above.

The full lists are available here:

Cars: http://www.fleet-central.com/af/stats2007/cars_web.pdf
Trucks: http://www.fleet-central.com/af/stats2007/trucks_web.pdf